Brian Halligan

“General Catalyst pushed us to define our market and our ambitions in a more robust way. Their most impressive and lasting impact, though, has been in helping us find and recruit great board members and follow-on investors.”

Brian is the Founder & CEO of HubSpot. Before that, he was a venture partner at Longworth Ventures where he worked with many small businesses helping them build scalable sales and marketing machines. Brian spent four years at Groove Networks, joining pre-revenue as VP of Sales and grew the business to a $20 million annual rate until being acquired by Microsoft. Before Groove Networks, he worked at Parametric Technology Corporation, performing a variety of sales, marketing, and channel functions for over a decade. His most interesting role at PTC was in starting the Pacific Rim organization while living in Hong Kong in 1993. Five years later, Brian was SVP of the Pacific Rim for PTC where he built an $80 million business and had 200 employees. Brian’s an EIR at MIT's Entrepreneurship Center and serves on the board of directors of HOPe and MITX.

Brian coined the term “inbound marketing” and is author of a book entitled Inbound Marketing: Get Found Using Google, Social Media, and Blogs, published by Wiley in October of 2009. 

Brian is a graduate of the University of Vermont, earning a B.S.E.E., and the Massachusetts Institute of Technology’s Sloan School of Management, where he received an M.B.A.