As co-founder and CEO of DECA, Michael Wayne is responsible for leading the premier digital media and entertainment company. Since 1997, Michael has focused his work on the converging media of television and the Internet. During this time, he has worked with major brand advertisers and online partners to establish new formats for online programming and new cross-media business models. As Vice President, Strategic Alliances for Sony Pictures Digital and Sony Pictures Television, Michael was responsible for managing a team dedicated to developing new digital entertainment franchises in conjunction with strategic partners.
Prior to joining Sony in 2002, Michael served as Vice President, Business Development for Launch Media. He was part of the core team that grew the online music media company from start-up through IPO and ultimately its acquisition by Yahoo! Prior to working for Launch Media, Michael was Manager, Marketing Development for the ABC Television Network. A multifaceted media executive, in 1995 he founded Velvet Magazine, the first English-language, city magazine in Eastern Europe. The magazine was published in Prague, Czech Republic and covered cultural, social, and style topics for the newly democratic country.
Presently, Wayne serves as the Chairman of the Board of Directors of the International Academy of Web Television.
Michael Wayne received his Bachelor of Arts in English Literature from The University of the South, Sewanee, TN.