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Visible Measures Sweeps Category Awards at 2007 Under the Radar Conference

Visible Measures wins both Audience Choice and Judges Choice awards for the Internet Power Tools Category

Cambridge, MA – July 2, 2007

Visible Measures Corp, a pioneer in the emerging field of Video Experience Measurement, announced today that they were awarded both the Judges Choice and Audience Choice awards for the category of Internet Power Tools at the 2007 Under the Radar Conference in Silicon Valley produced by Dealmaker Media. Visible Measures was one of only two companies to win both awards in their category.

Under the Radar is a conference series and a blog profiling early-stage innovation, showcasing emerging startups and identifying trends. "Under the Radar allows early stage startups to really show the technology and financial communities the power of their product and make deals that will benefit all parties involved," said Debbie Landa, founder and CEO of Dealmaker Media. "Our mantra at Dealmaker is 'growth through connections' and the Under the Radar conference, showcasing innovative companies like Visible Measures Corp., really embodies that principle."

"Being invited to present at leading conferences such as Under the Radar is an honor and we are just happy to participate. Receiving such a warm response to our approach and our direction, and winning both awards in our category was really a pleasant surprise," said Brian Shin, founder and CEO of Visible Measures. "As always, we will focus on developing the best solutions for our customers and continue to grow to meet the demands of the marketplace."

About Dealmaker Media
Dealmaker Media operates at the intersection of business, technology, venture capital, and the future. Our conferences, roundtables, blogs, and research are designed to inter-connect CEOs, technology executives, investors, analysts and press. Dealmaker Media brings dealmakers together with one ultimate goal: to get the deal done.

About Visible Measures
Visible Measures Corp. (VMC) offers breakthrough methods for Internet video audience measurement. The company's patent-pending Video Experience Measurement solutions provide independent third party metrics of video viewership to help publishers and advertisers deliver superior customer engagement and increased advertising effectiveness. For more information about how companies and agencies can improve and monetize the Internet video experience, please visit www.visiblemeasures.com.