CAMBRIDGE, MA, and CTIA Wireless 2006, LAS VEGAS, NV - April 4, 2006 -JumpTap, Inc., a pioneer in the development of innovative, carrier-centric mobile search solutions, announced today that the company has appointed Menashe Rothschild as chief technology officer. Having previously served as CTO of Comverse, Rothschild brings to JumpTap a wealth of experience in strategy planning, product marketing and management, product design and development and wireless carrier deployments. As JumpTap's CTO, Rothschild will oversee the growth of JumpTap's technical offerings for mobile search and will lead the design of products so that they can scale for deployment at the world's largest global operators.

While at Comverse, Rothschild held the role of chief technology officer, where he was responsible for overall product architecture, technology scouting, innovation and advanced technologies development. Rothschild played a pivotal role in a variety of complex carrier deliveries and supervised a diverse set of cutting edge technologies. Prior to his CTO role, he served as Comverse's vice president of product management and marketing within the company's Messaging Division, and as vice president of Comverse's corporate research & development.

Before joining Comverse, Rothschild held R&D management roles in the domains of computer-aided production engineering (at Tecnomatix), Artificial Intelligence (at Elron Electronic Industries), and SCADA systems (at Motorola).

"JumpTap is at the forefront of advances in mobile search technology and is clearly demonstrating its ability to help carriers differentiate themselves, create value with a rich mobile Internet experience and revolutionize the way people consume information on the go," said Rothschild. "I am excited and eager to be joining a company whose offerings are at the cutting edge of the mobile search market, and I look forward to leveraging my experience to accelerate developments in JumpTap's technology."

"Leading wireless carriers are rapidly recognizing the tremendous potential which hosted mobile search solutions offer in terms of improving subscriber satisfaction and increasing the bottom line," commented Dan Olschwang, JumpTap's CEO. "Menashe's deep global expertise in mobile telecommunications is a tremendous asset and will support the diversity among our operators as well as the expanding global footprint. We are thrilled that Menashe has decided to join JumpTap and look forward to his many contributions."

About JumpTap, Inc. Founded in 2004, JumpTap, Inc. provides wireless carriers with an end-to-end, carrier-branded mobile search solution that drives third-party revenue for mobile operators while providing a quick, easy and fun mobile search experience for subscribers. JumpTap's comprehensive solution couples an intuitive user interface and mobile-specific search engine with a search marketing model that pays carriers for search success. JumpTap provides carriers, advertisers and subscribers with the industry's most complete, easy-to-use and rewarding mobile search environment. For more information on JumpTap, please visit: http://www.jumptap.com.