Boston, MA, Tuesday, October 11, 2005 - Compete, Inc. today announced the availability of VoiceboxTM, a customer communications and loyalty platform designed to help marketers extend and deepen customer relationships. With Voicebox, marketers can now engage their customers with permission-based, behavioral marketing to increase loyalty and profitability. Compete also announced that Upromise,- the nation's largest privately-funded service helping families save for college, will offer a Voicebox-powered desktop application that makes it easier for members to receive college savings on their purchases. "Upromise is committed to helping our members save more money for college by continually enhancing their experience with our service," said David Coppins, vice president of the online mall for Upromise. "The Voicebox-powered Upromise toolbar gives us the unique ability to provide our members with personalized marketing interactions at the right time to help accelerate their college savings."

Voicebox is the first permission-based, behavioral marketing platform that benefits both marketers and their customers. Customers benefit from a richer customer experience, including special offers and streamlined service, while marketers will increase customer revenue and decrease customer defection. The Voicebox platform integrates three components:       - a marketer-branded consumer desktop application;       - an advanced campaign management system;       - a dynamic customer behavior database.

Voicebox platforms are customized for each marketer to create new value for their customers and to extend the benefits of the brand. As customers interact with the application, they provide information that enables the marketer to create more personal marketing. Information exchanged through Voicebox is permission-based, private and secure, open only to the marketer and participating customers.

"Today's consumers are more informed and more elusive than ever," said Don McLagan, chairman, president and CEO of Compete. "The battleground for consumer attention has moved to the desktop. Voicebox brings marketers and their customers together in an exchange of equals, extending relationships beyond the web domain, the mailbox and the TV."

About Upromise Upromise is the country's largest non-governmental service helping families save for college. Membership is free and allows families to automatically save money for college while making everyday purchases at more than 20,000 grocery and drug stores, 14,000 gas stations, 8,000 restaurants, thousands of retail stores and over 350 online shopping sites. Upromise's partners include Citi®, Coca-Cola®, ExxonMobil Corporation, Kellogg Company, Kimberly-Clark, McDonald's®, SBC Communications, JCPenney.com, LandsEnd.com, sears.com, and hundreds of others. Upromise also makes it easy for families to invest in tax-advantaged college savings plans and to use contributions to pay off student loans. The 529 college savings plans are offered through Upromise Investments, Inc. (member NASD/SIPC). Upromise is headquartered in Needham, Mass. For additional information, visit www.upromise.com or call 781.707.8400.

About Compete, Inc. Compete, Inc. extends online market research to transform the way consumers and brands communicate. By combining permission marketing, predictive analytics and the industry's largest consumer behavior database, Compete helps marketers identify and reach their target consumers. Compete delivers conversant marketing solutions that increase profitability and customer loyalty and result in measurable and effective marketing programs. Compete delivers these solutions to leading brands such as Carlson Hotels Worldwide, DaimlerChrysler, Hyundai Motor America, Toyota Financial Services and Upromise®, among others. Compete is headquartered in Boston, Massachusetts, with offices throughout the US. For more information, please visit www.compete.com.