Press for ChoiceStream
ChoiceStream, Inc., the personalization service provider for brands including Tesco, Zappos.com, Borders, Ticketmaster and AT&T, has subleased 15,975 square-feet of office space from Aetna, Inc. at One Charles Park in Cambridge, Mass. ChoiceStream has relocated its headquarters from 210 Broadway, also in Cambridge.
ChoiceStream, the premiere personalization service provider for the world's largest brands including Tesco, Zappos.com, Borders, Blockbuster, Ticketmaster and AT&T, today announced that it has been chosen by EPIX™, the next generation multiplatform, premium entertainment channel from Viacom, Paramount Pictures unit, Metro-Goldwyn-Mayer Studios Inc. and Lionsgate, to provide movie recommendations for EPIX subscribers on EpixHD.com.
ChoiceStream, the premier recommendations service provider for the world’s largest brands including Tesco, Zappos.com, Borders, Blockbuster, Ticketmaster and AT&T, today announced Part 2 of the findings of its 2009 Personalization Survey designed to help retailers align their recommendation strategies with consumer demands. According to the survey, the quality of product recommendations on retailers’ sites declined significantly year over year with many more shoppers reporting that they received poor quality recommendations in 2009 versus 2008. The survey also finds a large discrepancy in recommendation quality between retail categories with shoppers giving music and entertainment stores top scores while rating toy stores and office supplies at the bottom. (Part 1 of the survey findings was announced on January 20, 2010.)
ChoiceStream, the premier recommendations service provider for the world’s largest brands including Tesco, Zappos.com, Borders, Blockbuster, Ticketmaster and AT&T, today announced part one of the findings of its 2009 Personalization Survey to help retailers align their 2010 recommendation strategies with consumer demands. According to the survey, there is a significant opportunity for product recommendations to lift mobile commerce revenue with 65 percent of m-commerce shoppers indicating that they would buy more products from their mobile devices if it were easier to find products on them from trusted retailers. Alternatively, consumers are not as interested in shopping when engaged with social networks. The survey also finds the placement, or location, of product recommendations within an e-commerce site to be a key determinant of whether or not consumers make a purchase, with product detail pages emerging as the clear winner in terms of sales conversion.