Juliet Bailin


Investment Team


Juliet Bailin was first compelled to work in technology while studying History at university. At their best, historians are investigators seeking new insights from data, identifying patterns in unfolding events and seeing trends evolve across geographies. These are skills achieved over years of patient, committed study.   

That insight led her to the start of her venture capital career at Insight Partners in New York. There, Juliet learned how history reflects tech and investing: major changes require a confluence of factors, timing influences the adoption of new technology, and breakthrough business models often have to break down systemic barriers to progress.

After partnering with innovative management teams in software and healthcare, Juliet moved to London to join Mosaic Ventures and support earlier-stage entrepreneurs in Europe’s hypergrowth start-up ecosystem. Experiencing the full range of investment activities – sourcing, exits, M&A, board work – deepened her commitment to the industry. She joined General Catalyst because it is a mission-driven firm that deeply values diversity of thought and opinion.

Juliet’s focus areas include enterprise software and healthcare. She spends much of my time thinking about how work is changing for Enterprises and SMBs. As distributed work becomes commonplace, businesses need infrastructure that empowers any team member to do their work effectively in real time. This means better real-time data management, better testing, better incident management, and workflows that scale. Equally important are collaborative layers to keep teams coordinated - what we call the Stakeholder Aligned Enterprise. Separately, she works with founders exploring applied deep learning.

Away from work, Juliet relaxes with historical fiction, musical theater, and making risotto for friends and family. Through an organization called Diversity VC, she’s working to make the venture industry more accessible and to drive wealth creation in communities with limited connections to today’s venture ecosystem.